Email Marketing – Are You Missing Out?

email-marketingEven though email is ancient in terms of internet history, it has stood the test of time. And with the prevalence of smartphones and tablets, email is now mobile and with us wherever we go.

Email marketing (via newsletters) can be a powerful tool to stay in touch with clients, promote new products, services, promotions, attract new prospects, etc. It can help drive traffic to your website or blog where you can then convert them into sales or donations or what have you.

Do Local Customers Know About Your Business? Improve Your Local SEO.

Let Customers Easily Find You Online and Your Location

Local businesses map
Are you on the map?
Do you have a business that depends on local customers – like a retail outlet or as a provider of services in the local area?  If so, this post will be of interest to you. It concerns local SEO (i.e. search engine optimization for local business) and how you can increase the likelihood that local customers will find you using only keywords and a location.  This is becoming increasingly important with heavier usage of smartphones and mobile devices used for navigation and for finding local goods and services.